Indie Hacker Playbooks

Content catalog. Every wiki page is listed under group → category with a one-line summary. Start here for any question. The bold line in a category is its hub (topic). The path is the classification — topics/<group>/<category>.md, playbooks|tools/<group>/<category>/<slug>.md. Generated by bin/wiki-index from frontmatter — do not edit by hand. Last updated: 2026-10-10 | Total pages: 231

Ideas & Research

AI Assistant

• ChatGPT (tool) — A general AI assistant that turns images into implementation specs or drafts from content-rule files given as context
• Claude (tool) — An AI assistant used with persistent content context and reviewed drafts for structured forms

Curation & News

• Obsidian (tool) — A knowledge editor for editing markdown nodes and wikilinks and seeing graph connections at a glance

Web Scraping & Data Collection (incl. Antidetect Browsers)

• TinyFish by Monid (tool) — Free live web search, browser-rendered page fetches and change checks for agents

Keyword & Content Monitoring

• Collecting Content Demand with an Audience Radar (playbook) — Gather customer conversations and competitor activity daily, structured into content hooks, questions and offer gaps

Product & Validation

Idea Validation

• Idea Validation (topic) — Test demand through market evidence, commitments and repeated customer reactions
• B2C App Idea Validation (playbook) — Pre-validate demand with recurring problems, existing spend, competing products and active distribution channels
• Learning the Sales Message Through Rapid MVP Contact (playbook) — Ship a thin MVP quickly and use repeated customer reactions to sharpen the sales message
• Validating SaaS Demand with Lead Magnets (playbook) — Test a SaaS promise by routing useful playbooks into a minimal early-access waitlist

MVP & Prototype

• Rapid B2C App MVP (playbook) — Build a validated consumer problem into a minimal app in 3-7 days to get install and payment data

Positioning

• Positioning (topic) — Choose a promise from market evidence, paying-customer jobs and deliberate product boundaries
• Discovering an ICP from Paying Customers (playbook) — Find the highest-value customer pattern in calls, then retarget outreach around its existing job
• Filtering Feature Requests Without Diluting Positioning (playbook) — Filter requests against product differentiation, tier boundaries and core clarity
• Positioning SaaS Around an Outcome-Created Opportunity (playbook) — Sell the customer outcome to create demand beyond feature-comparison shoppers
• Positioning a Mobile App Around a Core Desire (playbook) — Anchor an app in a recurring human desire, then differentiate it around one missing feature

Development & Infrastructure

AI Coding & Agents (Cursor, Claude Code, MCP)

• AI Coding & Agents (topic) — Structure agent workspaces, briefs, campaign tickets, feedback loops and approval boundaries
• Building a Marketing Agent Workspace (playbook) — Separate shared context, vertical knowledge, active work, outputs and reusable campaign learnings
• Closing Campaign Feedback Loops with Data (playbook) — Join channel, analytics and CRM records so reviewed results can shape the next campaign brief
• Guarding Agent Content Publishing with Server-Side Approval (playbook) — Let an agent score and draft, but keep validated writes behind approval-only server code
• Operating AI Agents with Bounded Briefs (playbook) — Bound agent research, centralize files and compress daily status into five decision lines
• Orchestrating Agent Campaigns with Tickets (playbook) — Encode dependencies, checks, outputs and human decisions in tickets before parallel agent work
• Promoting Agent Workflows into Automation (playbook) — Prove a workflow with agent judgment, then move stable formatting and schedules to scripts
• Staffing a Solo Business with AI Agents (playbook) — Start with a chief-of-staff agent, prove each role once, then promote only measured work
• Archify (tool) — An agent skill that turns plain-English system descriptions into interactive technical diagrams
• Claude Code (tool) — An AI coding agent used for research pipelines, app work and visually verified web builds
• Cursor (tool) — An AI code editor for coding an app MVP or reading and updating a local markdown skill graph
• Fluent Korean (tool) — An output-style plugin that makes Claude Code answer in natural Korean with little meaning loss
• Rork (tool) — An AI app builder that generates a mobile app MVP from reference images and prompts
• Shipper (tool) — An AI app builder used to turn a researched mobile journey and screen references into a first version

Servers & Hosting

• Replacing High-Cost SaaS with Owned Services (playbook) — Replace bounded recurring services while retaining infrastructure with heavy operating burden

Database & Cache

• Database & Cache (topic) — Choose a speed-first backend, recognize its control limits and migrate in stages
• Deciding When to Leave Supabase (playbook) — Move only when control limits and operating capacity outweigh BaaS speed
• Staging a Supabase Database Migration (playbook) — Decouple the API, move PostgreSQL, then replace attached services in stages
• Firebase (tool) — Google's BaaS chosen when a mobile app MVP needs a database
• Supabase (tool) — A PostgreSQL BaaS bundling generated APIs, authentication, storage and realtime

Mobile Apps

• Xcode (tool) — Apple's IDE for building an iOS app and running the App Store release process

Game Development

• H3 Game Sprites (tool) — An Agent Skill that converts generated move videos into keyed 2D sprite atlases
• VARCO 3D (tool) — AI service that creates, edits and animates 3D assets from text or images

Design & UI

Design & Components (incl. UI Libraries)

• Design & Components (topic) — Choose visual references, design-system examples and implementation-ready UI parts
• Animating Mascots as Product Interface States (playbook) — Turn one mascot into restrained code-driven states tied to meaningful product moments
• Filtering Web Design References (playbook) — Combine screen type and color filters to narrow web design and color-pairing references
• 21st.dev (tool) — A registry for searching interface components
• BeUI (tool) — A collection of 111 React and Motion components
• Beautiful UI (tool) — AI chat primitives for approval cards and streaming states
• Best Designs on X (tool) — A site where an editor curates design work from X, Instagram, Dribbble and Behance into one feed
• Dark.design (tool) — A gallery of dark-themed web design references
• Dribbble (tool) — A designer community for finding style and screen design references for a mobile app MVP
• Land-book (tool) — A web design curation site for finding landing page, portfolio and blog examples by type and color
• Layers (tool) — A source of AI-native product templates
• Loadmore (tool) — A gallery of experimental mobile-web interfaces
• Mac App Supply (tool) — A curated collection of Mac app landing-page references
• Mono Charts (tool) — A component collection of 30 React chart visualizers in a monochrome, rounded geometric style
• Oh My Design (tool) — A repository collecting 440 company design-system documents
• Pinterest (tool) — An image board for collecting visual style references for a mobile app MVP
• Rare UI (tool) — A collection of distinctive animated UI components
• Same Energy (tool) — A visual search site that expands one image into references with a similar mood
• Stanley (tool) — An AI bot product cited as a character-branding reference
• Supahero (tool) — A library of website hero-section references
• ThreeUI (tool) — Framework-agnostic Three.js components, shaders and templates that can be copied as code or prompts
• Transitions (tool) — A reference collection of interface transitions
• Tremor (tool) — A source of copy-and-paste chart and dashboard components
• shadcn/ui (tool) — A foundational component source for a design system

Color

• Color Hunt (tool) — Browse community-voted color palettes and trends
• Coolors (tool) — Generate and share color palettes
• Khroma (tool) — Learn color preferences and generate matching combinations
• Paletton (tool) — Calculate complementary palettes with a color wheel
• Realtime Colors (tool) — Preview a color palette on a working interface

Content & Media

Image & Video Generation & Editing

• Image & Video Generation & Editing (topic) — Generate, assemble and verify visual media through references, controlled edits and review loops
• AI Video Visual Reference Workflow (playbook) — Convey lighting, framing, color and subject placement with stills, filling only the missing constraints in text
• Designing a Scalable Brand Mascot with AI (playbook) — Lock a mascot's visual language through references, broad exploration and controlled edits
• Iterative Agent-Assisted Video Editing (playbook) — Build a rough cut with an editing agent, review it in full and correct one timestamped issue at a time
• Producing Believable AI UGC from Reference Takes (playbook) — Build AI UGC from a real reference frame, test one take and verify the final phone-size export
• AutoClip (tool) — An open-source tool that AI-analyzes YouTube, Bilibili and local video into highlight clips and compilations
• CartCut (tool) — A free open-source macOS video editor with unlimited layers, keyframes and extensions
• Diffusion Studio (tool) — An open-source video editor with a canvas, code document and agent-driven CLI
• FilmGrab (tool) — An archive of film stills searchable by creator, genre, year, country and aspect ratio for AI video reference
• HeyGen (tool) — A service adding an AI avatar hook in front of a screen recording to open long product videos
• IP as Logo (tool) — An Agent Skill that generates simple rounded IP mascot logos with consistent constraints and a candidate search
• Photo Abstract Editorial (tool) — A Codex Skill that preserves the source photo while extracting its space, composition and color into minimal editorial work
• Revid.ai (tool) — An AI video product centered on generating a complete video instead of timeline micromanagement
• Seedance 2.5 (tool) — ByteDance's video generation model making hard-to-shoot product b-roll in continuous cuts up to 30 seconds
• XPade Watermark Remover (tool) — A free browser-based tool presented for removing AI-video watermarks locally

Product Demo Videos & Recording

• Recordly (tool) — An open-source Mac recorder for polished demos with zooms, cursor effects and timeline editing
• Snapr (tool) — A macOS and Windows capture app bundling screenshots, screen recording, annotation and editing into one shortcut

Voice (TTS & STT)

• Voice (topic) — Select speech models and prepare scripts for reliable automated narration
• Normalizing TTS Scripts Before Synthesis (playbook) — Rewrite numbers and technical tokens into spoken forms before TTS generation
• Selecting an Open-Source TTS Model for Content Automation (playbook) — Choose a TTS model by script difficulty, expression, hardware and license

Blogging & Content Automation

• Blogging & Content Automation (topic) — Drafting and editing workflows that preserve the idea while adapting language and format
• Surgically Editing Korean AI Drafts (playbook) — Edit only detected Korean AI-writing patterns while preserving meaning, genre and voice
• Humanize KR (tool) — An open-source agent skill that edits Korean AI-writing patterns without rewriting the whole draft

Screenshots & Mockups

• App Store Screenshots (tool) — An agent skill that builds an editor for store-ready iOS and Android screenshot decks

Marketing & Distribution

Landing Page

• Landing Page (topic) — Match message to traffic, plan the visitor journey and verify the rendered result
• Designing Scroll-Driven Websites (playbook) — Define the visitor journey and emotional curve before building and verifying scroll states
• Testing Landing-Page Variants by Traffic Source (playbook) — Match landing-page voice and framing to each acquisition path, then compare conversion
• Lazyweb (tool) — A screenshot-based landing-page diagnostic report
• Scrollcraft (tool) — A Claude Code skill for planning, building and visually checking scroll-driven websites

SEO

• SEO (topic) — Choose market and site structure, publish conversion-ready pages and measure search outcomes
• Answering Buying Questions on Owned Pages for AI Search (playbook) — Publish one priced, competitor-aware owned page for each buyer question an answer engine receives
• Auditing Web Pages for Search and Answer-Engine Bots (playbook) — Audit what search and answer-engine bots can crawl, render and understand
• Building Authority with Guest Posts and Bylines (playbook) — Contribute useful work to real businesses and publications before seeking an ongoing byline
• Building GEO Content Briefs from Search Surfaces (playbook) — Build one content brief from SERPs, AI answers and related questions
• Building Product Information Surfaces for AI Search (playbook) — Connect comparison pages, reviews and discovery prompts to raise the odds of AI recommendation
• Building Review-Directory Coverage for AI Search (playbook) — Claim review-directory profiles and collect real reviews for broad answer-engine coverage
• Building SEO Pages from Search and User Evidence (playbook) — Ground each SEO draft in live SERPs, linked user quotes and verified product facts
• Building an Owned Review Site from Social Mentions (playbook) — Publish attributable product mentions on a separate review domain you control
• Choosing an International SEO Domain Strategy (playbook) — Choose a global domain structure from existing authority and local-market fit before migrating
• Designing Social Posts as Search Assets (playbook) — Write social posts that answer a search question and measure search-driven traffic separately
• Earning AI-Search Mentions Through Reddit Participation (playbook) — Join recommendation threads transparently and measure Reddit citations by engine and query shape
• Earning Backlinks with Linkable Assets (playbook) — Publish a useful tool, owned visual or first-party data that gives writers something specific to cite
• Earning Press Links Through Events (playbook) — Create a locally newsworthy event and invite relevant press to cover the brand editorially
• Evaluating Paid Backlink Placements (playbook) — Treat paid dofollow links as policy risk and inspect page relevance, trend and profile anomalies
• Finding Content Gaps from Search Impression Data (playbook) — Contrast ranked queries against the absence of dedicated content to surface SEO candidates
• Launching Multilingual Landing Pages with Technical SEO (playbook) — Connect, localize and submit every language page after an international launch
• Localizing Keyword Research by Market (playbook) — Rebuild keyword research in the target market instead of translating home-market winners
• Mapping Search Journeys from Related Questions (playbook) — Turn a seed topic, related questions and adjacent terms into a staged keyword map
• Measuring AI Search Visibility as Crawl, Citation and Click (playbook) — Separate AI search visibility into crawl access, answer citations and referral clicks
• Measuring SEO Content Changes Against a Baseline (playbook) — Snapshot each published change and compare 28- and 56-day results with the whole blog
• Optimizing an App Store Listing for Search and Conversion (playbook) — Separate title, subtitle and keyword terms, then treat ratings and screenshots as conversion inputs
• Pitching Competitor Roundups for Inclusion (playbook) — Pitch recent ranking roundups that cover the category but omit a differentiated product
• Pitching Listicles Chosen by Each AI Search Engine (playbook) — Scan each target engine for recurring listicles and pitch writers with access and a real differentiator
• Pitching Ranking Pages for Backlinks (playbook) — Ask pages already ranking for target queries to link to a genuinely complementary resource
• Prioritizing AI-Search Prompts from Search Volume and Citations (playbook) — Estimate prompt demand from search volume, then map the URLs each engine cites
• Prospecting Competitor Backlink Sources (playbook) — Prioritize sites linking to several comparable competitors as backlink outreach prospects
• Pruning SEO Pages by Search Performance (playbook) — Use impression-click combinations to delete or re-optimize pages, then regroup them by topic
• Publishing Listicles Before Link Trades (playbook) — Publish honest category roundups that can later support selective editorial partnerships
• Publishing YouTube Demos for Google AI Citations (playbook) — Publish question-titled product demos when Google AI surfaces are the chosen citation target
• Publishing on Authority Platforms for Search (playbook) — Publish useful native content where an established platform can rank beside the owned site
• Reclaiming Unlinked Brand Mentions (playbook) — Find pages that already name the brand and ask their publishers to add the missing link
• Replacing Dead Competitor Links (playbook) — Offer a truthful replacement when a relevant published page links to a dead resource
• Running Apple Search Ads by Keyword Tier (playbook) — Test Apple search-intent campaigns by country and competitor keyword, then fund winners
• Running One Prioritized SEO Action per Cycle (playbook) — Measure the whole site, rank repair and creation together, execute one winner and score its result
• SaaS SEO Page Type Priority (playbook) — Order the writing of nine SaaS SEO page types by search intent and competitive strength
• Scoring SEO Edit Opportunities by Headroom (playbook) — Rank blog fixes by lost clicks, CTR headroom and page-two upside instead of age
• Seeding Web Search Traffic into App Installs (playbook) — Create an app-download landing page with light search and content setup
• Seeding a New Domain with Relevant Directories (playbook) — Submit a new domain to relevant self-service directories before harder backlink outreach
• Sequencing Conversion Pages Before Top-Funnel Content (playbook) — Validate a bottom-funnel page before expanding into a small set of high-quality articles
• Statistics & Trends SEO Pages for Small Sites (playbook) — A six-step tactic putting unique numbers into statistics and trend queries as small-site search entry points
• Testing Government Supplier Directories for Backlinks (playbook) — Test legitimate supplier registries for public profile links before scaling registration
• Trading Editorial Ranking Links (playbook) — Limit reciprocal placements to relevant businesses each page would include independently
• Winning YouTube AI Citations for Buy-Intent Search (playbook) — A nine-step process making long videos per buy-intent query to earn Google AI Mode citations
• ChatSEO (tool) — A conversational SEO SaaS combining Search Console, external data, site analysis and approval-gated fixes
• Claude SEO (tool) — An open-source Claude Code plugin for repeatable technical, content and AI-search audits
• Distribb (tool) — An AI SEO service promoted for content, backlinks, distribution and visibility tracking
• Google Search Console (tool) — Google search performance reports plus sitemap and URL indexing checks
• Initial Commit SEO (tool) — An 89-file agent skill that measures a site and executes one ranked SEO action per run
• Outrank (tool) — An SEO product used for recurring article production and partner-site backlink matching
• RedRover (tool) — A Clover Labs product presented for AI-search research and automated Reddit marketing
• SAM.gov (tool) — The US federal registration system used in a supplier-directory backlink experiment
• SEO Page Builder (tool) — A Claude Code skill for drafting SEO pages from live search data and linked user quotes
• YouTube Studio (tool) — A dashboard tracking a target video's YouTube search impressions and views to gauge discovery ahead of AI citation

Email

• Email (topic) — Match outbound and lifecycle messages to specific evidence, user state and measurable next actions
• Product-Led Personalized Outbound (playbook) — Lead cold outreach with one product-generated finding and a shareable result for the prospect
• Segmenting Lifecycle Email by User State (playbook) — Trigger a distinct email sequence for each meaningful signup, paywall, trial and payment state
• Gojiberry AI (tool) — An AI sales agent presented for intent-led prospecting and multichannel outreach

Social & Community (incl. Reddit)

• Social & Community (topic) — Choose trust, creator, automation, organic and paid social loops by stage and economics
• Automating Proven Organic Content Variants (playbook) — Trigger hook-demo variants only after a source post clears a performance filter
• Batching Social Content for Agent Scheduling (playbook) — Produce a week of validated content variants at once, then delegate organization and scheduling
• Booking B2B Demos from LinkedIn Post Formats (playbook) — Pair useful LinkedIn post formats with a clear path from interest to a booked demo
• Building a Sales-Focused Creator School (playbook) — Train creator cohorts on accounts, formats, product selling, attribution and coaching
• Choosing Reels from a Reusable Format Catalog (playbook) — Pick a repeatable Reels structure, earn the first three seconds and connect it to the product
• Diagnosing App Growth by Funnel Stage (playbook) — Locate the first broken stage from attention through retained payment before changing tactics
• Distributing Site Content Through Social Summaries (playbook) — Publish concise social versions of site content and link readers to the full page
• Diversifying a First Paid Creator Campaign (playbook) — Spread early creator spend across affordable partners before concentrating on one
• Embedding a Product Moment in Creator Content (playbook) — Put one camera-legible product action early inside a creator's normal format
• Founder-Led SaaS Pre-Demand and Launch (playbook) — Share the problem, evidence and progress from day one to build warm leads and repeated post-launch exposure
• Getting Your First 100 Users on Reddit (playbook) — Build account trust and use help-first posts and comments to earn early Reddit users
• Localizing Proven Organic App Content by Market (playbook) — Relaunch proven app creative in markets chosen from purchase data and localized media
• Managing UGC Creators Through a Shared Learning Loop (playbook) — Put creators, winning examples and performance feedback in one operating loop
• Mirroring X Posts Across Social Platforms with a Bot (playbook) — Mirror each new X post to several social networks through a monitored bot workflow
• Negotiating Influencer Deals with a Minimum View Floor (playbook) — Tie creator payment to a realistic view floor that preserves a profitable CPM
• Operating B2C App Growth Channels (playbook) — Run UGC, influencer, faceless, founder-led and paid ads with repeatable formats and acquisition metrics
• Operating Multiple TikTok Test Accounts (playbook) — Separate short-form tests across accounts, warm them gradually and stop persistent zero-view runs
• Operating a Founder-Led Social Account (playbook) — Contribute before asking, interact daily, follow proactively and write in each platform's winning format
• Operating an AI Paid-Ad Optimization Loop (playbook) — Generate, register and reallocate paid-ad creatives on a measured recurring loop
• Promoting Organic UGC Winners with Paid Ads (playbook) — Use organic engagement to shortlist creatives, then scale only on attributed return
• Relaunching X Hero Content Across Formats (playbook) — Repeatedly relaunch one useful X asset, then convert it into a second native format
• Repurposing Across Platforms with an AI Content Skill Graph (playbook) — Turn one idea into platform-specific content via a markdown graph of brand, channel and repurposing rules
• Running Paid App Acquisition on TikTok (playbook) — Test TikTok app creatives as fixed-budget bets, then scale only while CPA stays below LTV
• Running a Daily Meta UGC Page Variation Loop (playbook) — Repeat one UGC structure daily, vary the hook and keep account behavior human
• Scaling Influencer Outreach with Staged Handoffs (playbook) — Separate prospecting, qualification and closing while preserving direct creator relationships
• Scaling Proven Organic Content Production (playbook) — Hand validated short-form formats to a small producer pool before paying experienced creators
• Separating Awareness from Paying Acquisition Channels (playbook) — Rank channels by paying customers and give high-attention low-conversion channels an awareness role
• Testing Influencer Niches by Conversion (playbook) — Treat each creator niche as a conversion test and stop high-view audiences that do not buy
• Testing Organic App Content Formats (playbook) — Research transferable app formats, run cheap daily tests and let engagement data choose repeats
• Validating UGC Content-Market Fit for a Consumer App (playbook) — Fund a bounded creator campaign and require several repeatable 10K-view formats
• Warming UGC Accounts with Niche Content (playbook) — Establish niche distribution with no-CTA posts before asking an account to convert
• Writing High-Signal Social Posts That Start Conversations (playbook) — Share distinctive experience and useful opinions that invite substantive conversation
• Writing TikTok Slideshows Around a Story Reveal (playbook) — Build slideshow hooks from a person, conflict and reveal before showing the product
• Echos (tool) — A vendor platform for cloning, localizing and publishing organic app-content variants
• Facebook (tool) — A social platform for community distribution, competitor-ad research and paid campaigns
• Instagram (tool) — A social network for researching competitor growth formats and repurposing ideas into carousels and Reels
• LinkedIn (tool) — A social network distributing a short core idea to a professional audience with personal narrative and work context
• Okara AI CMO (tool) — An AI marketing product presented as deploying agents for organic traffic and user acquisition
• Okara Influencer Agent (tool) — An AI agent presented as automating influencer discovery, outreach, campaigns and payouts
• Postiz (tool) — An agent-facing social scheduler for preparing, reviewing and measuring posts across multiple networks
• Reddit (tool) — A community channel for researching target-customer problems and meeting early users with help-first posts and comments
• SideShift (tool) — A platform for sourcing creators and operating organic-to-paid UGC campaigns
• SpyTok (tool) — An AI product presented as finding outlier TikTok formats for app marketing
• Threads (tool) — A social network pairing conversational short posts with active relationship-building
• TikTok (tool) — A short-form social network for validating content demand and repurposing one idea into short demo and explainer videos
• Viral App (tool) — A dashboard used to compare content formats and account performance across an organic app campaign
• X (tool) — A social network for researching customer and competitor signals and compressing the core idea for cross-platform repurposing
• YouTube (tool) — A platform for finding customer questions and affiliate candidates and expanding an idea into search-oriented long videos

Launch Directories

• Launch Directories (topic) — Choose among coordinated attention, app review, curated examples and submission catalogs
• Choosing Launch Listings by Audience Readiness (playbook) — Separate backlink-oriented listings from launches that need a prepared audience
• Coordinating an X Product Launch (playbook) — Prepare product value, launch assets and early supporters for a coordinated X release
• Product-Adjacent Curation Library Strategy (playbook) — Curate examples from the task immediately before product use, then bridge readers into the product's next step
• Submitting an iOS MVP for App Review Early (playbook) — Submit a low-risk iOS MVP early, demonstrate its behavior and iterate while review runs
• Apple App Store (tool) — Where you research competitor spend and pricing signals and distribute an iOS app
• Okara Launch Library (tool) — A filterable collection of software launch videos posted on X, linked back to each original launch
• Submitlist Directory Catalog (tool) — A searchable catalog of directories, launch sites and other product-submission destinations

Referral & Affiliate

• Referral & Affiliate (topic) — Recruit partners, stage creator payouts and protect incremental affiliate revenue
• Recruiting Your First Affiliates (playbook) — Find affiliate candidates in competitor backlinks and how-to content, then pitch short and cut signup friction
• Running an Affiliate Program After Product Conversion (playbook) — Attach the right partners to a conversion-proven product and activate them while protecting incremental revenue
• Staging Creator Payouts Toward Pure CPA (playbook) — Shift creators from paid testing to pure CPA only after the funnel proves earnings
• Affonso (tool) — An affiliate program tool mentioned for reducing the separate partner sign-up step

Analytics & Attribution

• Singular (tool) — An MMP that bundles the TikTok and Meta SDKs to track mobile app install attribution

Revenue & Customers

Membership, Subscriptions, Payments & CRM

• RevenueCat (tool) — An in-app purchase SDK and subscription benchmark source for paywall and trial decisions
• Superwall (tool) — An SDK for implementing a mobile app's paywall and price-presentation flow

Pricing, Paywall & Conversion

• Pricing, Paywall & Conversion (topic) — Move from first value to a paid offer, then test access, price and recurring usage separately
• Choosing Mobile App Free Trial Length (playbook) — Set trial length from time-to-value, repeat use, payback speed and attribution clarity
• Gating a Paywall After the Activation Event (playbook) — Find the behavior associated with continued use and place the payment decision immediately after it
• Mobile App Onboarding and Paywall (playbook) — Connect problem awareness through first value to a payment offer, validated by conversion and retention metrics
• Raising Prices to Select More Committed Customers (playbook) — Test whether a higher price selects customers with stronger intent and lower churn
• Testing a Transformation-Led Paywall (playbook) — Test visible before-and-after value, a default plan and a discounted exit offer as one paywall variant
• Turning Usage Top-Ups into Subscription Upgrades (playbook) — Convert extra usage purchases into a higher recurring tier instead of isolated one-off revenue

Customer Support

• Customer Support (topic) — Learn why customers leave, remove recurring failures and preserve successful workflows
• Embedding Customer Success in the Product Workflow (playbook) — Carry recurring customer work inside the product so proven outcomes sustain retention
• Reducing Churn with Customer Calls and Subscription Pauses (playbook) — Interview churned and active users, fix repeated causes and offer pauses for batch-use products
• Turning Customer Fixes into Retention Systems (playbook) — Replace repeated one-off customer patches with fixes for the whole problem class
• Using Workflow Customization as a Retention Moat (playbook) — Make useful workflow configuration accumulate so replacement carries a migration cost